Global hospitality giant Marriott International has announced a major development in its luxury hospitality portfolio by signing a management agreement with Kemmons Wilson Hospitality Partners to operate and redevelop The Resort at Kapalua Bay in Maui, Hawaii.
Under the agreement, the iconic beachfront resort will undergo a comprehensive renovation and is scheduled to join the prestigious St. Regis Hotels & Resorts portfolio by 2027. The transformation marks a significant step in Marriott’s strategy to expand its collection of high-end resorts in popular global tourism destinations. The project will elevate one of Maui’s most renowned oceanfront properties into a world-class luxury destination while strengthening Hawaii’s reputation as a premier international travel hotspot.
A New Era for The Resort at Kapalua Bay by Transforming Marriott
Spanning approximately 25 acres of lush oceanfront land, The Resort at Kapalua Bay sits within the scenic Kapalua Resort community. The property occupies one of the most valuable beachfront locations on the island and has long been considered one of Maui’s most desirable luxury retreats.
As of March 14, 2026, Marriott has officially taken over management of the resort while ownership remains unchanged. Importantly, the resort will continue operating and welcoming guests throughout the renovation process, ensuring visitors can still experience the property’s renowned hospitality and services. Once the restoration project is completed in 2027, the resort will be fully rebranded as part of the St. Regis portfolio, bringing a new level of luxury and global recognition to the destination.
Luxury Residences with Oceanfront Views
The Resort at Kapalua Bay is well known for its spacious, residential-style accommodations, which are among the largest in Hawaii’s luxury hospitality sector. The resort features multi-bedroom residences ranging in size from 1,774 square feet to more than 4,050 square feet, offering guests an exceptional combination of privacy, comfort, and space.
These residences provide breathtaking views of the Pacific Ocean, as well as the tropical gardens that surround the resort grounds. Guests can enjoy the feeling of a private residence while benefiting from premium hospitality services, a signature feature of Marriott’s luxury brands.
From private balconies overlooking the ocean to expansive living spaces designed for relaxation and entertainment, the accommodations are designed to deliver an immersive Hawaiian experience that blends natural beauty with high-end comfort.
World-Class Amenities and Experiences
In addition to its luxury residences, the resort offers a wide range of amenities designed to provide guests with a premium vacation experience. Among its most notable facilities are championship-level golf courses and tennis courts, which attract sports enthusiasts from around the world.
The property is also home to a 40,000-square-foot spa, featuring 19 treatment rooms that offer panoramic ocean views. The spa serves as a wellness sanctuary where guests can enjoy a variety of treatments aimed at relaxation and rejuvenation.
For events and gatherings, the resort boasts more than 33,000 square feet of event space, including both indoor meeting facilities and expansive outdoor venues suitable for weddings, conferences, and special celebrations.
Guests also enjoy direct access to the pristine Kapalua Bay Beach, widely regarded as one of the most beautiful beaches in Maui. The resort features multiple outdoor pools, including a cascading lagoon-style pool that adds to the property’s luxurious atmosphere.
Marriott Strengthens Its Presence in Hawaii
The Kapalua Bay redevelopment represents another milestone in Marriott’s expanding presence in Hawaii. The company currently operates around 30 hotel properties across the islands, with several additional projects under development.
The addition of a St. Regis-branded resort in Maui will further strengthen Marriott’s luxury portfolio in the region, appealing to affluent travelers seeking exclusive experiences in one of the world’s most desirable vacation destinations.
According to company officials, the partnership with Kemmons Wilson Hospitality Partners aims to elevate the resort’s offerings while maintaining the distinctive charm and natural beauty that have made Kapalua Bay a beloved destination for decades.
What the Transformation Means for Travelers
For travelers, the upcoming transformation promises an even more refined and luxurious resort experience. Families, couples, and corporate groups visiting Maui will have access to spacious accommodations, world-class amenities, and direct beachfront access within one of the island’s most scenic settings.
The integration of the resort into the St. Regis brand will also bring globally recognized service standards and exclusive hospitality experiences associated with the luxury hotel chain. While the renovation project progresses, guests can continue enjoying the resort’s current offerings. Once the redevelopment is completed in 2027, the property is expected to emerge as one of the flagship luxury resorts in Hawaii, further elevating Maui’s status as a world-class travel destination.
