Siddhartha Hospitality has launched a new initiative titled ‘Food Against Cancer,’ aimed at raising awareness about cancer prevention through nutritious meals. The campaign, announced by Krishna Neupane, the Chief Executive Officer (CEO) of Siddhartha Group, began on Magh 22, coinciding with World Cancer Day.
As part of the campaign, several promotional activities have been planned, including workshops with nutritionists and cancer experts, podcasts, community involvement, partnerships with health professionals, staff training, and a social media awareness campaign. CEO Neupane emphasized the importance of these efforts in ensuring the success of the initiative.
Siddhartha Hospitality will introduce a ‘special healthy menu’ designed to help fight cancer. The menu will feature fresh fruits, leafy greens, whole grains, omega-3 rich foods, and anti-inflammatory dishes as key components for promoting a cancer-fighting diet.

Professional chefs will provide hands-on demonstrations on how to prepare these healthy meals. In addition, information cards related to nutrition will be placed on the dining tables of hotels and restaurants under the Siddhartha Hospitality brand.
The campaign will also feature workshops and podcast interviews with cancer specialists. These sessions will provide valuable insights on planning meals with cancer-fighting foods, identifying unhealthy food choices, and discussing how to achieve better health outcomes through proper diet.
Community engagement is a top priority for the campaign. Participants will be encouraged to share their favorite recipes under the theme ‘Cook to Combat Cancer.’ The best recipes will be featured in the Siddhartha Hospitality menu and promoted on social media platforms.

A Healthy Food Festival will also be organized as part of the campaign, with food stalls offering cancer-fighting dishes, smoothie bars, and salad counters. Health experts will engage in discussions, promoting the benefits of healthy eating and sustainability through partnerships with local organic farmers.
Siddhartha Hospitality has stated that, as part of the initiative, chefs and staff will be educated about cancer-fighting foods, encouraging customers to adopt healthier eating habits while dining at their establishments.
To promote the campaign further, special discounts will be offered on various menus, along with the dissemination of valuable information about beneficial foods and recipes through videos, infographics, and social media platforms. This campaign is set to bring attention to the importance of diet in cancer prevention and offer accessible resources for both the general public and those affected by cancer.