The World Travel & Tourism Council (WTTC) has welcomed Avolta as a new Global Member, strengthening collaboration between the global private-sector travel body and one of the world’s leading travel retail and food and beverage companies.
Avolta operates at the intersection of travel retail and food and beverage, providing integrated shopping and dining experiences across airports, motorways, cruise lines, ferries, rail networks and other high-traffic travel locations in more than 70 countries worldwide.
The company focuses on combining global scale with local relevance by offering products, brands and experiences tailored to different markets, locations and traveller profiles.
Avolta to Bring Consumer Insights to WTTC
Through its extensive operations across travel retail and food and beverage, Avolta has direct insight into how travellers shop, dine and move through different travel environments.
This experience is expected to enable the company to contribute practical insights into changing consumer behaviour to WTTC’s work with industry leaders and governments.
The partnership will provide opportunities for Avolta to share its understanding of traveller preferences and evolving travel patterns while contributing to broader discussions on the future development of the global Travel & Tourism sector.
WTTC Highlights Avolta’s Global Expertise
Gloria Guevara, President and CEO of WTTC, welcomed Avolta as a Global Member and highlighted the company’s role in shaping modern travel experiences.
“We are pleased to welcome Avolta as a WTTC Global Member. As a leader in shaping modern travel experiences, Avolta brings valuable expertise, a strong global presence, and a commitment to creating long-term value for travellers and industry partners alike. We look forward to working together to support the continued growth and evolution of the Travel & Tourism sector,” Guevara said.
She added that Avolta’s global presence and industry expertise would provide valuable perspectives to WTTC’s ongoing work to support the growth and transformation of the travel and tourism industry.
Avolta Emphasises Travel’s Role in Global Connectivity
Xavier Rossinyol, CEO of the company, said travel remains a powerful driver of global connection, cultural exchange and economic activity, with strong long-term growth potential.
He said Avolta’s global presence and direct understanding of how people travel, shop and dine across different journeys and destinations give the company a distinctive perspective on changing traveller behaviour.
“By joining WTTC, we look forward to contributing these insights and working with industry leaders and governments to strengthen the travel ecosystem and support sustainable, profitable growth across the sector,” Rossinyol said.
Avolta Operates Across More Than 70 Countries
Avolta AG, listed on the SIX Swiss Exchange under the ticker AVOL, operates across more than 70 countries and nearly 1,000 locations worldwide.
The company manages approximately 5,100 points of sale across airports, motorways, cruise lines, ferries, rail networks and other major travel environments.
Its operations cover a wide range of travel retail and food and beverage services, offering travellers shopping, dining and other experiences during their journeys.
Avolta’s strategy is centred on travellers and supported by digital technology, data and continuous innovation. Its broad geographic reach and presence across multiple travel environments are designed to strengthen operational resilience and support consistent performance.
WTTC Represents the Global Private Travel Sector
The World Travel & Tourism Council is the global body representing the private sector of Travel & Tourism and serves as a leading authority on the sector’s economic and social contribution worldwide. Its membership includes chairpersons, presidents and chief executive officers of leading companies across hotels, airlines, airports, cruise lines, tour operators, technology platforms and destinations.
WTTC works to promote sustainable growth across the Travel & Tourism sector by encouraging collaboration between industry leaders and governments, influencing global policy and providing research on the sector’s economic impact.
The addition of the company further expands WTTC’s global membership and brings additional expertise from the travel retail and food and beverage sectors into discussions shaping the future of international travel.
