Citizens Bank International Limited has announced a strategic partnership with Diamond Hill Resort, located in Panauti, Kavrepalanchok, offering a unique 15% discount to its customers. This collaboration aims to encourage the adoption of digital payment systems in Nepal while providing added value to banking customers.
A Special Offer to Reward Digital Users
Under the terms of the Memorandum of Understanding (MoU) signed between Citizens Bank and Diamond Hill Resort, customers can enjoy a 15% discount on services at the resort when using the bank’s debit or credit cards, privilege cards, or mobile banking services. The initiative not only provides an attractive benefit for Citizens Bank users but also reinforces the institution’s commitment to digital transformation in the financial sector.
Strengthening the Push for Digital Transactions
Citizens Bank has been at the forefront of promoting cashless transactions in Nepal. This latest partnership is part of the bank’s broader mission to shift customer habits from cash-based transactions to digital banking methods. By linking discounts and promotions directly with mobile and card-based payments, the bank intends to encourage a larger section of the population to embrace digital finance.
The bank stated that such partnerships are a core part of its strategy to expand digital adoption while enhancing the customer experience. As more individuals take advantage of offers like this, the transition to digital platforms is expected to accelerate across various consumer sectors.
Transparency and Easy Access to Offers
To ensure maximum transparency and awareness, Citizens Bank has published full details of the discount offer on its official website. Customers are encouraged to visit the site to understand eligibility criteria, applicable terms, and the simple steps required to avail the discount. The open communication helps build trust and engagement, key pillars in the growth of digital banking.
Setting the Benchmark for Innovation
Citizens Bank continues to set new benchmarks in the banking industry. Most recently, it was honored with the prestigious title of “Bank of the Year 2024,” a recognition of its leadership in digital banking, customer service, and financial inclusion. The bank’s innovation-driven approach not only caters to individual clients but also supports corporate partners across Nepal.
Among its groundbreaking achievements is the launch of Nepal’s first virtual credit card, the Citizens FonePay Credit Card, in partnership with FonePay. This revolutionary product allows users to make secure credit transactions without a physical card, ideal for online shopping and point-of-sale (POS) payments. It’s a clear sign that Citizens Bank is adapting to modern user behavior and digital security standards.
Expanding Digital Services Through Mobile Platforms
The bank’s mobile banking app has grown significantly in both usage and features. Customers can now perform tasks like applying for shares or accessing their Customer Reference Number (CRN) directly through the app, reducing the need to visit branches. These features demonstrate the bank’s commitment to simplifying financial processes, especially for customers engaged in the capital market.
Citizens Bank continues to enhance the app to create a comprehensive digital finance platform, aiming to be the go-to solution for a wide range of banking needs.
Cross-Bank Teller QR Scan Introduced
Adding to its list of customer-centric services, the bank has introduced a cross-bank teller QR scanning service. This feature allows customers of other banks to withdraw cash from Citizens Bank branches by simply scanning a teller QR code, without the need for a Citizens Bank account. This innovative service highlights the bank’s inclusive philosophy and readiness to extend convenience beyond its own clientele.
Expansive National Network and Customer Reach
Citizens Bank currently operates in 61 districts across Nepal, offering financial services through:
- 200 branches
- 168 ATMs
- 3 extended counters
- 74 branchless banking units
With this infrastructure, the bank serves over 1.897 million customers nationwide, ensuring reliable, secure, and modern banking services even in remote and underserved areas. The branchless banking units are especially instrumental in bridging the financial access gap for rural populations.
Enhancing Customer Value Through Smart Collaborations
This partnership with Diamond Hill Resort is part of a broader effort by Citizens Bank to deliver meaningful, value-added services. The 15% discount offer not only benefits customers financially but also promotes resort tourism in Panauti while supporting the growth of digital financial ecosystems.
Bank officials highlighted that such collaborative ventures represent a win-win situation, where customers save money, resorts gain digitally literate guests, and the country moves closer to a cashless economy.
Setting a Trend for the Future
This initiative could become a model for future collaborations between financial institutions and local businesses. By encouraging digital transactions through attractive offers, Citizens Bank hopes to inspire more enterprises to embrace digital partnerships that benefit both businesses and consumers alike.
The bank has confirmed that it will continue exploring similar opportunities that promote financial innovation, customer engagement, and nationwide digitization.
How to Avail the Discount
Customers can enjoy the 15% discount at Diamond Hill Resort by following these simple steps:
- Use Citizens Bank debit/credit cards, privilege cards, or mobile banking for payment at the resort.
- Visit the Citizens Bank website to review offer terms and conditions.
- Present digital payment tools during check-in or payment at the resort.
This offer is ideal for those planning a leisure trip to Kavrepalanchok while enjoying added benefits from their banking relationship.
Citizens Bank International Limited is continuing its journey as a leader in Nepal’s digital banking revolution. Through innovative partnerships, cutting-edge products, and a wide-reaching service network, the bank is delivering both convenience and value to its customers. The recent collaboration with Diamond Hill Resort is more than a promotional offer, it is part of a vision for financial modernization and customer-centric growth in Nepal.
Customers are encouraged to take advantage of this offer and explore the full range of digital banking solutions provided by Citizens Bank, which remains committed to enhancing user experience and expanding financial access nationwide.
