The Nepal Tourism Board (NTB) is set to promote Nepal as a premium holiday destination at the 60th edition of the Internationale Tourismus-Börse (ITB) from 3–5 March 2026 in Berlin, Germany. With a strong delegation of 31 private sector tourism companies, NTB will highlight Nepal’s diverse offerings, including adventure, culture, wellness, and luxury experiences, while emphasizing sustainable and responsible tourism practices.
The Nepal Pavilion will be located at Hall 5.2, Stand No. 124, where NTB and its participating companies will engage with international buyers, tour operators, travel agents, and media representatives. Germany, ranking ninth among Nepal’s top international visitor-generating countries, remains a key European market, highlighting the strategic importance of NTB’s presence at ITB Berlin to strengthen market engagement and expand tourism opportunities.
Nepal’s Tourism Offerings on Full Display
Nepal’s participation underscores its commitment to promoting its global footprint while showcasing the nation’s unique combination of natural beauty, cultural heritage, adventure opportunities, and luxury experiences. Visitors to the Nepal Pavilion can explore itineraries ranging from Himalayan trekking and mountain biking to immersive village stays, wellness retreats, and heritage tours.
NTB CEO Mr. Deepak Raj Joshi emphasized the robust public–private collaboration behind the initiative:
“The participation of a strong contingent of 31 private sector DMCs demonstrates robust public–private collaboration to generate quality business leads, strengthen long-term partnerships, and promote high-value tourism to Nepal. From the breathtaking Himalayan peaks to authentic cultural and immersive travel experiences, Nepal continues to offer unforgettable journeys for travelers seeking both adventure and tranquility,” NTB CEO.
Destination Pitch at ITB Spati
As part of ITB Berlin 2026, NTB CEO will participate in the ITB Spati segment in Hall 7.2C on 4 March, delivering a Destination Pitch on “Nepal: Paving Paths for Responsible Tourism and Product Diversification.” This presentation will introduce international buyers and the travel trade fraternity to new tourism products focused on Trail-Based Tourism (TBT) and the Sustainable Tourism Project (STP), reinforcing Nepal’s commitment to responsible tourism growth.
B2B Networking Event Strengthens Partnerships
On the evening of 3 March, NTB will organize a sideline Business-to-Business (B2B) networking event in collaboration with the Embassy of Nepal in Berlin. This exclusive platform will facilitate interactions between Nepali tourism stakeholders and international travel professionals, promoting Nepal’s tourism products, building strategic relationships, and strengthening bilateral tourism cooperation.
Germany: A High-Value Source Market
German travelers remain among Nepal’s key high-value visitors, particularly for trekking and adventure tourism. Nepal offers premium and immersive experiences such as rafting, paragliding, ultralight flights, skydiving, bungee jumping, canyoning, ziplining, cable car rides, and mountain biking. Visitors can also enjoy Nepal’s rich cultural diversity through vibrant festivals, heritage sites, and authentic local traditions.
With favorable weather, professional travel services, well-curated itineraries, and the renowned warmth of Nepali hospitality, the country is well-prepared to welcome travelers seeking once-in-a-lifetime experiences.
Participating Companies from Nepal at ITB Berlin 2026
| S.N. | Company Name |
|---|---|
| 1 | Alpine Club of Himalaya |
| 2 | Asian Adventure Treks & Expedition P. Ltd. |
| 3 | Satori Adventures (P) Ltd |
| 4 | Trekking Team Group |
| 5 | Himalayan Guides Nepal Treks & Expedition P. Ltd. |
| 6 | Kora Tours |
| 7 | Sea Links Travels and Tours (P) Ltd |
| 8 | Highland Expeditions Nepal Pvt Ltd |
| 9 | Euro Asia Tours & Travels Pvt. Ltd. |
| 10 | Ethical Trekking Nepal |
| 11 | Nepal Big Mountain Travel Company Pvt. Ltd. |
| 12 | Tibet Holidays Pvt. Ltd |
| 13 | Chandragiri Hills Ltd |
| 14 | Friends Adventure Team Pvt. Ltd. |
| 15 | Corporate Adventure Treks Pvt. Ltd |
| 16 | Rising Adventure |
| 17 | Dream Tibet Travel & Tours (P) Ltd |
| 18 | Sarita Holidays Travels and Tours Pvt. Ltd |
| 19 | Buddha Maya Gardens Pvt. Ltd |
| 20 | Fishtail Tours and Travels Pvt. Ltd |
| 21 | Wonderland Travels Nepal |
| 22 | Explore Himalaya Travel & Adventure |
| 23 | Crystal Adventures P Ltd |
| 24 | Waterfront Resort by KGH Group |
| 25 | Asian Heritage Treks and Expedition |
| 26 | Bestway To Nepal Pvt. Ltd. |
| 27 | Swornim Tours and Travel Pvt Ltd |
| 28 | Around the Himalayas Pvt. Ltd. |
| 29 | Himalayan Yogi Adventure |
| 30 | Buddha Air |
| 31 | Adventure World Trails & Travels Pvt. Ltd. |
Invitation to Explore Nepal’s Tourism
International buyers, travel trade professionals, and media representatives are warmly invited to visit Nepal at Stand No. 124, Hall 5.2, ITB Berlin 2026. The delegation promises to offer insights into Nepal’s latest tourism products, highlight partnership opportunities, and present the country as a safe, adventurous, and diverse destination ready to welcome global travelers.
